The Magic Trunk

Quirky Lifestyle & Gifting

Quirky Lifestyle & Gifting

Quirky Lifestyle & Gifting

Category

Category

Category

India

India

India

Instagram-Led Market

Instagram-Led Market

Instagram-Led Market

D2C | High-Impulse Purchase

D2C | High-Impulse Purchase

D2C | High-Impulse Purchase

Brand Type

Brand Type

Brand Type

The

Challenge

The

Challenge

The

Challenge

Before working together, The Magic Trunk faced:

Before working together, The Magic Trunk faced:

Before working together, The Magic Trunk faced:

Low-ticket quirky products, limiting profitability

Low-ticket quirky products, limiting profitability

Low-ticket quirky products, limiting profitability

Low-ticket quirky products, limiting profitability

Our Strategy

ASMR-Driven Experience

ASMR Videos

Impulse

Store

Reels First

Sensory

Ads

Quirky Bundles

Unbox Delight

ASMR Videos

Impulse

Store

Reels First

Sensory

Ads

Quirky Bundles

Unbox Delight

Our Strategy

ASMR-Driven Experience

ASMR

Experience

ASMR

Experience

ASMR

Experience

High quality, UGC

The

Results

The

Results

The

Results

Clear, Quantifiable Growth

Clear, Quantifiable Growth

Clear, Quantifiable Growth

Website Sales Growth

Website Sales Growth

Website Sales Growth

Baseline

Baseline

Before

Before

226%

226%

Last 12 Months (YoY)

Last 12 Months (YoY)

148%

148%

Last 3 Months

Last 3 Months

Total Orders

Total Orders

Total Orders

~1,550

~1,550

Before

Before

5,054+

5,054+

Last 12 Months

Last 12 Months

1,852

1,852

Last 3 Months

Last 3 Months

Website Conversion Rate

Website Conversion Rate

Website Conversion Rate

0.71%

0.71%

Before

Before

1.02%

1.02%

Last 12 Months (Avg.)

Last 12 Months (Avg.)

1.21%

1.21%

Last 3 Months

Last 3 Months

Mobile Traffic Share

Mobile Traffic Share

Mobile Traffic Share

71%

71%

Before

Before

82%

82%

Last 12 Months (YoY)

Last 12 Months (YoY)

82%

82%

Last 3 Months

Last 3 Months

Instagram Growth (Followers)

Instagram Growth (Followers)

Instagram Growth (Followers)

+7,200

+7,200

Before

Before

+14.8 K

+14.8 K

Last 12 Months

Last 12 Months

+4.3 K

+4.3 K

Last 3 Months

Last 3 Months

Meta Ads ROAS

Meta Ads ROAS

Meta Ads ROAS

1.7X

1.7X

Before

Before

6.2X

6.2X

Last 12 Months (Avg)

Last 12 Months (Avg)

7.4X

7.4X

Last 3 Months (Avg)

Last 3 Months (Avg)

Repeat Purchase Rate

Repeat Purchase Rate

Repeat Purchase Rate

11%

11%

Before

Before

23%

23%

Last 12 Months (YoY)

Last 12 Months (YoY)

26%

26%

Last 3 Months

Last 3 Months

Average Order Value

Average Order Value

Average Order Value

₹860

₹860

Before

Before

₹1,140

₹1,140

Last 12 Months

Last 12 Months

₹1,220

₹1,220

Last 3 Months

Last 3 Months

Recent Highlight – May 2025

Recent Highlight – May 2025

Recent Highlight – May 2025

₹8 Lac+

₹8 Lac+

Revenue

Revenue

₹1.4 Lac

₹1.4 Lac

Ad Spend

Ad Spend

5.7X

5.7X

ROAS on Total Spend

ROAS on Total Spend

Lets talk.

Lets talk.

Lets talk.

Tell us about your project—whether it’s a website, SEO, or marketing.

Quick response.

If you’re ready to create and collaborate, we’d love to hear from you.

Clear next steps.

After the consultation, we’ll provide you with a detailed plan and timeline.

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Connected

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+91 89060 00090

Altamashkhan93@gmail.com

The Growth Hackers is a B2C-focused digital marketing agency helping brands scale with data-driven strategies and creative execution.

The Growth Hackers is a B2C-focused digital marketing agency helping brands scale with data-driven strategies and creative execution.